Pure Effect Journal
Why Synthetic Clothes Smell – Even After Washing
We’re often asked why synthetic garments – especially sports tops, lined blazers and technical fabrics – smell of sweat even after washing. The answer lies in the chemistry of the...
Why Synthetic Clothes Smell – Even After Washing
We’re often asked why synthetic garments – especially sports tops, lined blazers and technical fabrics – smell of sweat even after washing. The answer lies in the chemistry of the...
Less laundry - what is the climate impact?
Webinar | 📅 Sept 23 | ⏰ 08:30–09:30 | 🌐 Online (Teams invite will be sent before the webinar) Join us this morning and learn more about the climate impacts...
Less laundry - what is the climate impact?
Webinar | 📅 Sept 23 | ⏰ 08:30–09:30 | 🌐 Online (Teams invite will be sent before the webinar) Join us this morning and learn more about the climate impacts...
Enkla skillnader du kan göra vid akut vattenbrist
Spara på vattnet – varje droppe räknasI Sverige använder vi i snitt 140 liter vatten per dag. Mycket går till hygien och tvätt – och här kan vi enkelt minska...
Enkla skillnader du kan göra vid akut vattenbrist
Spara på vattnet – varje droppe räknasI Sverige använder vi i snitt 140 liter vatten per dag. Mycket går till hygien och tvätt – och här kan vi enkelt minska...
Bacillus subtilis – the world's smallest factory
Bacillus subtilis is the name of the powerful cleaning bacteria used in Pure Effect’s cleaning products. To us, B. subtilis is a loyal and reliable workhorse - the foundation of...
Bacillus subtilis – the world's smallest factory
Bacillus subtilis is the name of the powerful cleaning bacteria used in Pure Effect’s cleaning products. To us, B. subtilis is a loyal and reliable workhorse - the foundation of...
More Than Just Cleaning – The Impact and Pride ...
In my Pure Effect life, I’m not the least bit interested in fancy cleaning products. Sure, it’s fun that our products look stylish and visually appealing. That’s a nice bonus....
More Than Just Cleaning – The Impact and Pride ...
In my Pure Effect life, I’m not the least bit interested in fancy cleaning products. Sure, it’s fun that our products look stylish and visually appealing. That’s a nice bonus....
Laundry Smarts: From Bad Odors to Sustainable F...
The Microbiome, Textiles, and Unpleasant Odors The human microbiome—all the microorganisms living on and in our bodies—plays a crucial role in how our clothes develop body odors. When fabric comes...
Laundry Smarts: From Bad Odors to Sustainable F...
The Microbiome, Textiles, and Unpleasant Odors The human microbiome—all the microorganisms living on and in our bodies—plays a crucial role in how our clothes develop body odors. When fabric comes...