Pure Effect Journal

Mer än bara städning – impact och stoltheten med Pure Effects produkter

More Than Just Cleaning – The Impact and Pride ...

In my Pure Effect life, I’m not the least bit interested in fancy cleaning products. Sure, it’s fun that our products look stylish and visually appealing. That’s a nice bonus....

More Than Just Cleaning – The Impact and Pride ...

In my Pure Effect life, I’m not the least bit interested in fancy cleaning products. Sure, it’s fun that our products look stylish and visually appealing. That’s a nice bonus....

Tvättsmart: Från dålig lukt till hållbart mode

Laundry Smarts: From Bad Odors to Sustainable F...

The Microbiome, Textiles, and Unpleasant Odors The human microbiome—all the microorganisms living on and in our bodies—plays a crucial role in how our clothes develop body odors. When fabric comes...

Laundry Smarts: From Bad Odors to Sustainable F...

The Microbiome, Textiles, and Unpleasant Odors The human microbiome—all the microorganisms living on and in our bodies—plays a crucial role in how our clothes develop body odors. When fabric comes...

Mikroorganismer – jordens första rengörare

Microorganisms – Earth's First Cleaners

So, what’s worth knowing about microorganisms—or microbes, as they’re also called? Give us 5 minutes, and we’ll give you a crash course! We live in a microbiological world. The Earth...

Microorganisms – Earth's First Cleaners

So, what’s worth knowing about microorganisms—or microbes, as they’re also called? Give us 5 minutes, and we’ll give you a crash course! We live in a microbiological world. The Earth...

Vad är kemtvätt egentligen?

Decoding Dry Cleaning: what is it?

Dry cleaning has been a go-to for keeping our clothes looking sharp, especially those made of delicate fabrics. But what's the real deal behind this seemingly magical process? Let's dive...

Decoding Dry Cleaning: what is it?

Dry cleaning has been a go-to for keeping our clothes looking sharp, especially those made of delicate fabrics. But what's the real deal behind this seemingly magical process? Let's dive...

biotechnology in lab

What is biotechnology?

Bacteria and other microorganisms (including some fungi and algae) have always worked for us, even if we didn't realise it. Biotechnological processes have been used for thousands of years and...

What is biotechnology?

Bacteria and other microorganisms (including some fungi and algae) have always worked for us, even if we didn't realise it. Biotechnological processes have been used for thousands of years and...