Pure Effect Journal
Simple changes you can make during an acute wat...
Save water – every drop countsIn Sweden, we use an average of 140 litres of water per day. A lot goes to hygiene and washing – and here we can...
Simple changes you can make during an acute wat...
Save water – every drop countsIn Sweden, we use an average of 140 litres of water per day. A lot goes to hygiene and washing – and here we can...
More Than Just Cleaning – The Impact and Pride ...
In my Pure Effect life, I’m not the least bit interested in fancy cleaning products. Sure, it’s fun that our products look stylish and visually appealing. That’s a nice bonus....
More Than Just Cleaning – The Impact and Pride ...
In my Pure Effect life, I’m not the least bit interested in fancy cleaning products. Sure, it’s fun that our products look stylish and visually appealing. That’s a nice bonus....
Laundry Smarts: From Bad Odors to Sustainable F...
The Microbiome, Textiles, and Unpleasant Odors The human microbiome—all the microorganisms living on and in our bodies—plays a crucial role in how our clothes develop body odors. When fabric comes...
Laundry Smarts: From Bad Odors to Sustainable F...
The Microbiome, Textiles, and Unpleasant Odors The human microbiome—all the microorganisms living on and in our bodies—plays a crucial role in how our clothes develop body odors. When fabric comes...
What is biotechnology?
Bacteria and other microorganisms (including some fungi and algae) have always worked for us, even if we didn't realise it. Biotechnological processes have been used for thousands of years and...
What is biotechnology?
Bacteria and other microorganisms (including some fungi and algae) have always worked for us, even if we didn't realise it. Biotechnological processes have been used for thousands of years and...
New jeans, or 10 years of drinking water?
Fashion, often associated with trends and style, hides a huge environmental impact, especially when it comes to water. For example, did you know that buying second-hand jeans can save 11,000...
New jeans, or 10 years of drinking water?
Fashion, often associated with trends and style, hides a huge environmental impact, especially when it comes to water. For example, did you know that buying second-hand jeans can save 11,000...